Influencer Outreach Personalizer

Free v1.0.0 10 views 1 download

Research influencers and generate personalized outreach emails that reference specific content, transforming 10-15 minutes of manual work per influencer into 2 minutes while achieving 3-4x higher response rates.

What You Get

Transform generic influencer pitches into research-backed personalized emails that get 6-8% response rates instead of 2%, saving 8-13 minutes per influencer outreach.

The Problem

Influencer marketing managers struggle with personalizing outreach emails to dozens of potential influencers because researching each creator's content and writing custom pitches takes 10-15 minutes per influencer, which causes generic mass emails with less than 5% response rates. Campaign of 50 influencers requires 8-12 hours of outreach work, and generic outreach only achieves 2% response rates while personalized outreach achieves 6-8% response rates.

The Solution

This skill automates the influencer research and email personalization process. For each target influencer, it uses WebSearch to research their recent content, posting style, audience themes, and collaboration history. It identifies specific posts or videos to reference, finds authentic connection points between the brand and creator, and generates a platform-appropriate outreach email (250-350 words) with a personalized subject line, genuine opening that references specific content, clear value proposition, compensation offer with creative freedom, and low-pressure CTA. The skill validates that each email references specific content, uses platform-appropriate tone (casual for TikTok, professional for LinkedIn), has clear value, feels authentic rather than templated, and includes a conversational CTA.

How It Works

  1. 1 Gather campaign context: brand/product info, campaign goals, budget range, target influencer handle and platform
  2. 2 Research influencer using WebSearch: recent content, posting style, audience characteristics, past brand collaborations
  3. 3 Use WebFetch if needed to analyze specific highly-relevant posts or videos in detail
  4. 4 Identify personalization hooks: content alignment, audience fit, style match, shared values, specific posts to reference
  5. 5 Generate personalized email with structure: subject line referencing content, opening with specific reference, value proposition, offer with budget and creative freedom, low-pressure CTA
  6. 6 Adjust tone based on platform (casual for TikTok/Instagram, professional for LinkedIn, warm for YouTube)
  7. 7 Validate quality: specific content reference, platform-appropriate tone, clear value prop, authentic feel, low-pressure CTA, no template language

What You'll Need

  • Brand/product information (2-3 sentences)
  • Campaign goals (content type desired: reviews, tutorials, sponsored posts, etc.)
  • Budget range or compensation structure
  • Target influencer handle/name and platform (Instagram, YouTube, TikTok, LinkedIn)
  • WebSearch access for influencer research

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